10-20-2015, 05:50 PM
But do you think the typical WMT buyer will actually buy online at some point? Or when this laggard move to online happens, someone else will capture that client (Amazon, Target, even Google)?
One thing is having massive sized stores everywhere and hard discounts to attract a certain part of the population. The other, completely different, is expecting these customers to stay loyal online AND being able to manage and understand data (big numbers).
Online shopping is more about managing data than it is about retail!
One thing is having massive sized stores everywhere and hard discounts to attract a certain part of the population. The other, completely different, is expecting these customers to stay loyal online AND being able to manage and understand data (big numbers).
Online shopping is more about managing data than it is about retail!