05-01-2014, 09:44 AM
My retirement accounts are with Fidelity, and the simplicity is definitely worth its weight in gold. The $7.95 commission with Fidelity is normally not very taxing, but I can invest < $750 at a time so the 1% charges will definitely add up quickly. I think the reason why I stay with Fido for my taxable account is because of the continued simplicity and the commission-free iShares ETFs - especially DVY (select dividend) which is my core holding until I can get enough cash together to manually diversify.