Too much in company stock

[fenders53]

(03-19-2021, 12:24 PM)ken-do-nim Wrote: I like the idea of figuring out an end date for when I want to be diversified, then walking back from there to determine how much I should sell annually.

I always like to have a plan, as it reduces the likelihood of impulsiveness.  Impulsiveness is often expensive.  Maybe the plan is to draw an extra 25% off, and when the time comes 20% or 40% makes more sense and you make the decision.  This yields a better result than waking up some morning when the market is on tear up or down and making a bad call.  Whenever we create cash, the cash needs a place to go that makes a little sense.