Comfort with Covered Calls?

[hendi_alex]

I know that selling puts is equivalent to selling a covered call. Still, I'm very hesitant to sell puts but take on covered call positions pretty regularly. The one distinction in my mind is this. If a play goes the wrong direction, like far south, a call is very easy to unwind, with the call showing a profit and the long showing a loss. But when being short puts in the same issue, it seems that as the price decreases and volatility increases, the put premium gets exaggerated. It becomes much more difficult to unwind a short put position without taken an over sized beating during very volatile price action. I never sell puts unless the shares are something that I absolutely want to own at the lower price, even if shares tumble much further.